One of my main responsibilities while working in the marketing department of SANCRIS (Brazilian textile industry with more than 500 employees), was to create the company’s product catalogues. To keep up with the fast pace of the fashion industry, the company had to launch products often and the catalogues required updating regularly.
We developed a system of using an individual sheet of paper for each product and booklets for the zippers products, divided as follows:
- Catalogue of Synthetics and Plastics Zippers
- Catalogue of Metal Zippers
- Catalogue of Different Pullers
- Technical Guides
The last two are complements of the first two. To organise the sheets and booklets, I created a folder. It was a neat and economical solution to keep the catalogues updated.
Company: SANCRIS Threads, Yarns and Zippers
Language: Portuguese, English and Spanish
Role in the work: Create all the art work, layout and take all the products photos.
Softwares: Lightroom, Photoshop, InDesign.